Social network Vine has announced some upgrades to their service that focus on the music. The new features will impact how content creators as well as consumers experience the service.
Vine is adding a new “Snap to Beat” option for users who want to add some music their video clips and some new features for users to discover popular music on the network.
The Snap to Beat feature is designed to help creators come up with a “perfect loop” or “seamless loop.” These are Vines that seem to have never-ending music loops where a user is unable to tell where the loop begins and where it ends.
Until now, this took some work on the part of a content creator to get it just right. With Snap to Beat, users can tap the music note when uploading a video to select a song. Snap to Beat will analyze the song, find a section that will work for a perfect loop, and then trim your video to match the audio clip.
Users who want to maintain manual control over the process can turn off Snap to Beat.In addition to Snap to Beat, Vine has created a new Featured Tracks section for users to access when looking for music to add to a Vine. Again, by tapping on the music note to add a song, users will be presented with a list of Featured Tracks or they can check out recently added songs.
Vine is also helping content consumers by making it easier to figure out what songs are playing when clips are being viewed. Vine notes the “Song?” question is one of the most frequently posted comments on Vines, so they built in the answer in the app. When viewing a Vine, if the music note is present, viewers can tap on that to get information about the song.
Vine also worked with Billboard to get Vine added to the Billboard Social 50 chart to help “surface” music that is popular on Vine to wider audiences.The new music discovery features are available starting today on both Android and iOS.
The new Snap to Beat and Featured Tracks tools are also available on iOS now with support for Android forthcoming.
source:Vine
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